"Most are stories written with little or no research done. They’re written as quickly as possible. The faster the better. Most are just rehashing information that spread by some other means. But that’s great, it means stories can be written without any burden beyond the writer having to read a little bit and type words fast. Many are written without the writer even having to think."

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Have you thought about where you’re getting your news from recently? I totally understand if you want to get the latest from Mashable, but just make sure you take a deeper look somewhere else if you want to do anything more than skim the surface. Consider the motives of the publications/authors you read. 

If you don’t want to read the whole post, take a look at this example of Mashable connecting the Oslo massacre and Google+, essentially link baiting and writing vacuous content solely to find relevance in search. 

Via MG Siegler